Callum Radford

Kiwi Shop

Bachelor of Design with Honours

New Zealand produces approximately 3 billion kilograms of waste every year. Non-recyclable plastic packaging accounts for around 20% of the current landfill space.
Kiwi Shop aims to minimise packaging waste by maximising recycling generated from a typical grocery shop. Kiwi Shop facilitates the existing experience by creating a fun and engaging tool which influences consumers to purchase recyclable products, fixing the problem upstream.
Block 12 Level E